Privacy Policy

Last updated: 1 July 2026

This Privacy Policy describes how Threadheads Pty Ltd (ACN 606 990 747) ("Threadheads", "we", "us") collects, uses, and discloses your Personal Information when you visit or make a purchase from threadheads.com, threadheads.com.au, threadheads.co.nz or any of our regional storefronts (together, the "Site").

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at hello@threadheads.com or by mail using the details provided below:

Threadheads Pty Ltd
68 Keys Road, Cheltenham VIC 3192, Australia

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as "Personal Information". See the list below for more information about what Personal Information we collect and why.

  • Device information
    • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimise our Site.
    • Source of collection: collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
    • Disclosure for a business purpose: shared with our processor Shopify and our analytics and advertising partners listed below.
    • Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
  • Order information
    • Purpose of collection: to provide products or services to you to fulfil our contract, to process your payment information, arrange for production and shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
    • Source of collection: collected from you.
    • Disclosure for a business purpose: shared with our processor Shopify, our payment processors, and our production and shipping partners as needed to fulfil your order.
    • Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
  • Customer support information
    • Purpose of collection: to provide customer support and resolve your enquiry.
    • Source of collection: collected from you.
    • Disclosure for a business purpose: shared with our customer support platform. Some support responses are drafted with the assistance of AI tools operating under our supervision; enquiry content may be processed by those tools solely to prepare a response, and is never used to train third-party AI models.
    • Personal Information collected: name, contact details, order details, and the content of your messages to us.
  • Survey responses
    • Purpose of collection: if you choose to complete an optional post-purchase survey, we use your answers to improve our products, service and marketing. With your consent, certain answers may be linked to your customer record so we can personalise your experience.
    • Source of collection: collected from you, voluntarily.

Minors

The Site is not intended for individuals under the age of 16. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfil our contracts with you, as described above. We do not sell your Personal Information. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
  • We share order and delivery details with our production and shipping partners (for example, postal and courier services) so your order can be printed and delivered.
  • We share your email address and/or phone number with our email and SMS marketing platforms, only where you have opted in to receive marketing from us. You can unsubscribe at any time via the link in any email or by replying STOP to any text message.
  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: https://optout.aboutads.info/.

Using Personal Information

We use your Personal Information to provide our services to you, which includes: offering products for sale, processing payments, production, shipping and fulfilment of your order, and keeping you up to date on new products, services, and offers. Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Australian Privacy Act

Threadheads is an Australian company and handles Personal Information in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth). You have the right to request access to the Personal Information we hold about you and to request that it be corrected. To do so, contact us using the details above — we will respond within a reasonable period.

We are also subject to the Notifiable Data Breaches scheme. In the unlikely event of a data breach that is likely to result in serious harm, we will notify affected individuals and the Office of the Australian Information Commissioner (OAIC) as required by law.

Lawful basis (EEA and UK)

Pursuant to the General Data Protection Regulation ("GDPR") and UK GDPR, if you are a resident of the European Economic Area ("EEA") or the United Kingdom, we process your personal information under the following lawful bases:

  • Your consent;
  • The performance of the contract between you and the Site;
  • Compliance with our legal obligations;
  • To protect your vital interests;
  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we retain your Personal Information for our records for as long as needed to provide our services, meet our legal, tax and accounting obligations, and resolve disputes — unless and until you ask us to erase this information. For more information on your right of erasure, please see the 'Your rights' section below.

Automatic decision-making

If you are a resident of the EEA or the UK, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you. Services that include elements of automated decision-making include:

  • Temporary blocklist of IP addresses associated with repeated failed transactions. This blocklist persists for a small number of hours.
  • Temporary blocklist of credit cards associated with blocklisted IP addresses. This blocklist persists for a small number of days.

Your rights

Australia

You may request access to, or correction of, the Personal Information we hold about you at any time using the contact details above. If you are not satisfied with our handling of a privacy request or complaint, you may lodge a complaint with the OAIC at https://www.oaic.gov.au/privacy/privacy-complaints.

GDPR / UK GDPR

If you are a resident of the EEA or the UK, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above. You also have the right to lodge a complaint with your local supervisory authority.

Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify's GDPR resources: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

California (CCPA/CPRA)

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the 'Right to Know'), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. We do not sell or share your Personal Information as those terms are defined under the CCPA/CPRA. If you would like to exercise these rights, please contact us through the contact information above.

If you would like to designate an authorised agent to submit these requests on your behalf, please contact us at the address above.

Cookies

A cookie is a small amount of information that's downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don't have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it's their first time visiting or if they are a frequent visitor.

The length of time that a cookie remains on your computer or mobile device depends on whether it is a "persistent" or "session" cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser's "Tools" or "Preferences" menu. For more information on how to modify your browser settings or how to block, manage or filter cookies, see your browser's help file or visit www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the "Behavioural Advertising" section above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to "Do Not Track" signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. The "Last updated" date at the top of this page indicates when this policy was last revised.

Complaints

As noted above, if you would like to make a complaint, please contact us by e-mail or by mail using the details provided under "Contact" above.

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority — in Australia, the OAIC: https://www.oaic.gov.au/privacy/privacy-complaints. EEA and UK residents can contact their local supervisory authority.